How Ad Studies Help Publishers Beat the Competition
Publishers share how ad studies show the ROI of print ads, give competitive analysis and reader comments, and deliver leads.
LBM Journal Finds New Advertiser Loyalty and Ad Sales
How LBM Journal strengthened advertiser loyalty and sales by providing ad performance insight and accountability.
More Frequent Reporting to Nurture Advertiser Relationships
How Sosland Publishing increased ad reporting to three times per year and reached a greater number of advertisers.