Provide your advertisers with independent ad effectiveness data, reader comments, and qualified leads
everything you need
to get more meetings, build stronger partnerships, and sell more advertising
DEEP AD ANALYSIS
Go beyond performance data, with a credible examination of each ad campaign with actionable insights to help advertisers improve their ads.
Gain fresh insights into your editorial and ad readership, including their purchasing involvement, preferred info sources, demographics, and more.
AD AND ADVERTISER COMMENTS
Give your advertisers direct audience feedback, with reader comments on each studied ad and on advertisers' companies.
Enable every advertiser to benchmark and track changes to their ad performance over time, using intuitive advertiser microsites.
Help advertisers track and predict their ads' success using data on preliminary and active buying behaviors of respondents who recall seeing the ad.
FLEXIBILITY, CONTROL, SPEED
Maximize ad sales by timing your studies so that you're presenting a new report and selling the next study issue in one meeting.
Track editorial interest with through-the-book, three-point analysis of over 20 editorial items, plus time spent reading, reading frequency, and more.
Receive reader comments on your magazine, including those who give permission to contact the reader for attribution.
Get the critical support you need in this constantly changing industry, with unlimited customer service, training, retraining, and technical support.